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Monthly Archives: July 2017

Minimal Packaging, Maximum Impact

One of my all time favourite things to do is wrap up gifts for people. If I could, I would spend my time just wrapping presents for everyone, because sometimes that’s half the fun of giving! Which is why it was so important when we thought about packaging our own line of jewellery.

I wanted to move away from the usual drawstring case and make something that enhanced the minimal lifestyle everyone craves today. ¬†Looking back at some of our favourite products we unwrapped, and top of the list always came down to tech (here’s looking at you Apple). I was always so gentle in taking off the plastic and opening the box to find everything neatly in it’s place. Everything where it should be. And even though the extra accessories were cables or headphones, I still didn’t want to use anything as it sat lovingly in it’s case (I only just started using the charger from my iPod which I purchased 5 years ago).

That was the longevity I wanted to create in making our packaging. Something that felt high quality and that can display your pieces, but without breaking the budget. And something that felt just as precious and fun to open.

Even if you are buying for yourself, it should still feel as though you were receiving a gift. (sometimes that’s the best gift to get!)

Postcards from New York Winters

A snapshot of some fun had earlier this year. It has always been our dream to visit New York city in the winter to see the snow, and the city did not disappoint!

Ice Skating New York Winter Central Park
Ice Skating in New York City
Times Square New York City
Our first snow in Times Square – New York City
Central Park Snow Winter
The Gates to a Winter Wonderland (Central Park)
New York City  Snow
New York City Winter Wonderland
New York City  Snow
Concrete Jungle in the Snow
New York Brooklyn
Gossip Girl sites
New York from the Brooklyn bridge
The View of downtown – New York

Ahri Foxx: Beginnings

 

Our inspiration for our accessories came from our love for travel and frolicking (my new favourite word at the moment!) around the world. Spending just under 3 months on the road we were very aware of how important it was to be able to efficiently travel, yet not have to compromise on your personal style.

With these ideas in mind, we launched more jewellery pieces in an already existing etsy store, and but worked on creating micro collections of everyday wear limited pieces.

Not long after, with more reminiscing on our trip, we remembered how important it was to be able to pack as little as possible, but still have a practical way to utilise different pieces in your suitcase. This gave us time to focus more on going out, creating memories, and taking our all important camera was with us to take snapshots to remember for years to come. As such, we expanded to a bag collection. A set of limited pieces that creates ease and functionality, but also at an affordable price. What we love the most? We’ve created versatile camera bags that can actually carry your camera! You don’t have to worry about looking too touristy and can roam freely like a local. Some of our all round pieces can be used as a cross-body, backpack, clutch or all 3!

As we continue to grow, we are grateful for those who have already supported us!

Like out philosophy says: Be Adventurous,  Be Curious, Be Carefree.